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Simulate multiple
"what if" business outcomes - in seconds.
We help decision-makers visually model, forecast and share runway, staffing, capacity, and profit scenarios with their teams, clients and investors - in real time.
No spreadsheets. No formulas.
Built for CFOs. Wired for Real People.
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Planning to scale your business? Here are 90+ services and tools to automate your financial workflows.
Download our guide to 90+ digital software solutions and frameworks to help automate your business and set your finances up for scale.
Visual, yet powerful features
Everything about our approach to building financial projections is unique. Hang on... Prepare to have your mind blown.
Save Time - Ridiculously Fast Setup
Not yet a Level 17 Excel Ninja...? No problem.
Quickly connect one of our 30+ pre-built business logic "Events" to visually model multiple business "what if" scenarios.
Build forecasts in seconds - not hours.
"Spreadsheets are great, but I love the visual part of whatifi. It is so much easier to create and present a scenario that my clients can actually understand."
Compare Outcomes in Real-Time
"Great question.... let me get back to you..," they said...
Or, use whatifi. Help your team compare countless "what if" forecasts, interactively. In real-time. Never hear "let me get back to you" again.
"We're a SaaS startup. Everything is an unknown. EVERYTHING! Runway. CAC. Pricing. Staffing. Now we can map out our options and see where the different paths take us. Kind of like a choose-your-own-adventure book!"
Truly Follow the Numbers
Ever had to chase a formula? Not with whatifi.
Use our industry-first decision-tree-like builder to step through every possible transaction and calculation.
We're more like a database than a spreadsheet. Show your team exactly where and how a key decision impacts the health and profitability of your business.
"We now offer forecasting as an e-commerce add-on service. We quickly build and then share models with our 30+ clients. One-time setup. They can play with the numbers. We bill monthly. Boom."
Integrated with the tools you know and love (or hate)
We know. You love Excel. You hate Excel. VLOOKUP. Pivot tables. Fancy schmancy conditional formatting. We get it.
So instead of trying to compete with your favorite spreadsheets and tools, we decided to integrate with them instead.
Our articles on Analytics, Visualization, and the future of Finance
We've got some passionate feelings on the subject of decision-making, scenario planning and how best to visualize those options.
View All Articles
Case Study: How Blinkmoon Games uses whatifi to predict video game revenue
Blinkmoon Games is a Vancouver-based video game company that specializes in creating immersive, lore-rich, competitive games. Founded in 2021 by VFX veteran Hugh Behroozy, the company was facing the challenge of determining how much funding they needed to launch their first game, as well as how to price it appropriately and staff their team.
Excel's Blindspot -- Time
Excel is arguably the most successful SaaS product of all time. 750 million users worldwide. Just read any other blog post in the FP&A, forecasting, projections, scenario analysis or sales modelling space. Excel’s sheer flexibility, depth and industry dominance makes it the Goliath of the financial world. But Excel has a blindspot.
Death by Churn
Once upon a time, in a faraway land, there was a Startup full of hopes and dreams. They had searched far and wide and assembled, at great cost, a castle full of Customers. But then the Startup kingdom fell victim to a seemingly harmless looking little monster called Churn and the business died a very, very slow death as all its Customers left… one by one.
Planning to scale your business? Here are 90+ services and tools to automate your financial workflows.
Download our guide to 90+ digital software solutions and frameworks to help automate your business and set your finances up for scale.