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Create multiple "what if" runway and pricing scenarios for your Startup
Answer your startup's biggest million dollar questions. Instantly.
VISUALLY create, calculate and share strategic funding, pricing and financial scenarios with your team, co-founders, and investors - in seconds.
No formulas. No spreadsheets.
Fortune favors the well-prepared Startup founder.
Startups are passion x uncertainty x unknowns x maybes x possibility x opportunity. And everyone is looking to you to make a decision.
Plan Your Runway
To bootstrap or to VC... Understand fundraising options and how long you have to find that elusive product/market fit before the cash runs out.
FU Excel
You have a love/hate relationship with Excel. Embrace your hate. Build financial projections, VISUALLY, that your team (and investors) can actually understand.
Know Your Numbers
A good model tells a story. The story of how your business is going to succeed and the numbers that you'll need to achieve to do that.
Make Confident Decisions
The only thing worse than a bad decision is no decision. Look at all of the possible outcomes and make smart, timely, data-driven decisions. Today. Not next week.
We make it easy to track all users analytics
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Simple & Easy Setup
Templates. We have them. We're adding more. Use one of our existing models as a base or create your own scenario model from scratch.
Team Collaboration
Ever tried to share a spreadsheet?
Our cloud-based models are easy to understand and easy to share with your team, partners or investors.
Premium Support
Yes. There is a learning curve.
We're here to help get you and your team over that hump. Or ask about our "we'll build it for you" options.
Integrations
No one wants to maintain two sets of data.
We're integrating with the big guys (Quickbooks, Xero, Netsuite, Shotgrid, Excel, Google Sheets, Salesforce and even OpenAI)
Show. Don't tell.
Take a look at our Case Studies and Example whatifi Scenarios.
View the video - or - if you are feeling brave, launch the actual scenario (desktop only) and explore each of these use cases.
Customers. Buyers. Users. Guests. Patrons. Consumers.
Regardless of what you call them, they are the building blocks of your subscription revenue and your cash flow. Use the Customer, Growth, Churn, Unit Cost and Revenue Events to map out the factors that drive success for a software-as-a-service business model.
Despite what your spreadsheet says - revenue doesn't just magically show up on its own.
Use an Outbound Sales and a Salesperson Event to quickly model multiple sales funnels, different lead times, customer cohorts and multiple staffing timelines. Compare this against a traditional CPC campaign.
Layoffs. When the economy shifts, leadership needs to be prepared and informed.
When is just as important as what. In this example use case, we track a fictional company that is grappling with a potential downturn in work and help them prepare for multiple staffing and cash flow plans.
$150K or $250K or 100% bootstrapped?
All startups wrestle with this question.
The challenge is to how grow customers and revenue to a break-even point before the money runs out.
Connect the dots. Create your "what ifs". Take over the world.
Startups live in the unknown. Change is constant. Your projections need to be dynamic and interactive, providing you with the info you need to make lean, mean, nimble decisions.
Connect to Your External Data
Link your whatifi account to any of the standard Accounting packages, connect to Customer lists or import product details from Excel. We're adding more integrations so you can spend your time building plans instead of chasing numbers.
Map Out Multiple Outcomes
We've pre-built dozens of calculation Events. Select a template or use our flowchart-like Scenario Canvas to quickly map out your "what if" scenarios. Any upstream changes instantly flow through the affected Threads, updating calculations, KPIs and forecasts.
Calculate, Compare and Share the Results
Our simulations are infinitely scaleable. No flipping between tabs or toggling numbers back-and-forth. Instead, you can see all of the outcomes concurrently, calculate ANY metric, KPI or account, and instantly share Scenarios with advisors, co-founders, or investors.
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